Truly U

Truly U is an Omaha-based swimwear boutique providing fashionable and comfortable designer swimwear for men, women, and children. Our extensive selection of styles and sizes ensures that every customer finds the perfect swimwear for their needs. Stop by our store in Omaha, Nebraska today and let us help you find the perfect swimsuit for your next beach vacation!

Swimwear Omaha NE

Company Details

Founded 2018

Recommended Reviews

Review This Business

4.9 187 Reviews

Samantha Miller

January 13, 2026

I had a really good experience trying on bras. I hate everything about bras and was able to take my time with an associate to find the right fit. She took my concerns and questions and was able to solve all my bra issues. I did not feel rushed. I felt supported and all of my questions were answered. Definitely recommend getting the perfect fit and making an appointment!
April Jorgensen

January 10, 2026

I love this shop so much! Fittings are awesome, staff is extremely knowledge and I always feel great when I leave with a new bra! I send all my friends here- even though we live in lincoln!
Kristie Wright

December 19, 2025

Michaela was amazing! I can't wait to get my other bra. My fitting was wonderful! Looking forward to my next purchase!
Kayleigh Koziol

December 16, 2025

Had a great experience with a fitting and finding the most comfortable pieces for my body! The help was amazing and I will finally say goodbye to my target bras, Im a forever customer, TRULY.
Annie Fannie's Sunshine

December 12, 2025

Best place for personal one on one bra fittings. You feel comfortable and at ease in an uncomfortable situation! Love this place and the staff is phenomenal...

Questions and Answers

Everyone is required to wear a mask. All rooms and items that are tried on are sanitized. Social distancing is practiced as appointments are required.